12 Driving Forces Assessment

Increase Employee Engagement

Reduce Turnover Through Motivational Fit

Improve Collaboration

Build Recognition Systems that Motivate

Align Work with Natural Energizers

Strengthen Accountability

Real Challenges, Solved by 12 Driving Forces.

Employee Engagement

Design roles that align with what intrinsically motivates each person.
Create recognition systems that matter to each team member.
Stop relying on one-size-fits-all engagement strategies.

Team Building

Understand motivational diversity on your team.
Build communication protocols that honor different drivers.
Reduce friction caused by conflicting motivations.

Coaching & Mentorship

Tailor development conversations to what energizes each individual.
Create growth plans aligned with natural motivators.
Build stronger relationships through motivational awareness.

Choose the Right 12 Driving Forces Report for Your Needs

Each report is backed by TTI Success Insights® validated behavioral science, offering insights for every level of your organization:

Personal Reports, best for individual awareness and development
Comparison Reports, best for improving and optimizing specific working relationships and collaboration
Team Reports, best for understanding team composition and dynamics at a glance
Job Reports, best for hiring and identifying motivators for a specific role

1. Discovery Call

We'll discuss your team challenges and goals to determine if 12 Driving Forces alone or combined with other assessments will deliver the insights you need.

2. Assessment Administration

Your team completes online 12 Driving Forces assessments (20-25 minutes each) and receives results immediately.

3. Debrief & Application

Tracy facilitates individual or team debrief sessions, translating motivational insights into practical engagement strategies and accountability systems that align with natural drivers.

How long does the assessment take?

Approximately 20-25 minutes to complete online. Results are immediate.

Can motivators change over time?

Core motivators tend to remain relatively stable, but life experiences, career transitions, and personal development can shift priorities over time. We recommend reassessing every 2-3 years.

How does 12 Driving Forces differ from DISC?

DISC measures how people behave—their communication style and observable actions. The 12 Driving Forces measures why people behave—their internal motivations and drivers. Together, they provide a complete picture of the person.

Who benefits from 12 Driving Forces?

Everyone in your organization can benefit from 12 Driving Forces. From entry-level to executives, your team can take productivity and development to the next level by uncovering motivators.

Understand why your team does what they do and unlock the motivation behind every action.

Motivation is the Foundation of Engagement and Performance

The 12 Driving Forces assessment measures why a person does what they do by defining and identifying their motivation.

What 12 Driving Forces Unlocks For Your Team