Dynamic Speaking & Keynotes for Corporate Events and Offsites

Make your message stick beyond your event.

Tracy Winkler delivers high-energy, engaging experiences that give leaders clarity, shared language, and practical tools to move forward together — without blame, drama, or burnout. Teams leave energized, aligned, and equipped with tools they can put to work right away.

Testimonial with picture of Tracy presenting to an audience: "Tracy is a very dynamic speaker who puts a premium on creating actionability to her content. She brought great energy and got the team to lean into the content and conversation." -- Vistage Member

Business smarts, meet compelling communication.

Not your average motivational speaker. Tracy stands out with two decades running operations and two decades advising leaders and organizations, combined with strong energy and command of a room.  

  • Reads the room in real time: Tracy adjusts based on what’s happening in front of her.
  • Creates action, not just insight: Every experience is designed so your people leave with clear next steps, not just fleeting motivation.
  • Balance clear standards with genuine care: Tracy’s talks are built on her mentality, Hammer with Heart, holding teams to high expectations with real humanity.
  • Names what others are feeling, but haven’t articulated: Leaders consistently say Tracy puts words to what they’ve felt, but couldn’t describe.
  • Connects the dots and identifies patterns clearly: Tracy sees patterns that are easily missed and names them clearly.
Testimonial with picture of Tracy presenting: "Favorite speaker ever. Tracy's depth in business meant she was able to easily make connections. I highly recommend her for your organization." -- Vistage Member

Signature Keynotes: 60-90 Minutes

SELECTION BY DESIGN (400 x 75 px) (6)

**FLAGSHIP**

Performance by Design

 The Patterns Behind People, Teams, and Results 

Most organizations don't have an effort problem. They have patterns quietly producing predictable results: the meeting that keeps going sideways, the role that keeps getting hired wrong, the accountability conversation that keeps happening and never sticks.

This keynote teaches leaders to stop solving events and start seeing the patterns underneath them. Then it walks through the four moves that change them: see what is really happening, get honest about what has to change, build the new way of operating, and reinforce it until it becomes how the organization runs. Tools appear only where they serve the story, from the Accountability Ladder to behavioral science to Working Genius.

Audience Takeaways:

  • A pattern lens: the ability to spot what keeps repeating, what is consistently missing, and which tensions keep resurfacing
  • Shared language for naming patterns without blame
  • Clarity on where patterns show up: selection, leadership, development, accountability, culture, alignment, strategy, and succession
  •  A four-part model for redesigning what produces results: Assess, Align, Activate, Elevate 
  • One or two practical tools leaders can apply the next morning 

Best For:

  • CEO and senior leadership team offsites
  • Corporate events and leadership conferences
  • Organizations navigating growth or change
  • Organizations tired of solving the same problems twice
  • Teams that want one shared way of thinking about performance 



**MOST POPULAR**

Accountability that Actually Sticks

 Why good people still miss commitments, and how to change the pattern 

Most accountability breakdowns don't begin with someone deciding not to care. They emerge from patterns: a commitment gets missed, the leader steps in and fixes it, the team learns the leader will rescue, and the leader ends up frustrated that nobody owns anything. The harder everyone works, the stronger the loop gets.

This keynote reframes accountability as a design capability, not a personality trait, and shows leaders how to break the loops that erode execution, trust, and momentum.

Tracy introduces two core tools:

  • The Accountability Ladder: a shared way to see the behavioral pattern and name it without blame or confrontation.
  • The CLIMB Reset Method: a practical reset mechanism to move accountability forward when things break down.

Audience Takeaways:

  • Clear ability to locate where accountability breaks down
  • Shared language to address issues without escalation or shame
  • Insight into the structural loops and bottlenecks slowing execution
  • A practical method to reset accountability in real time

Best For:

  • CEO and senior leadership team offsites
  • CHRO and HR leadership events
  • Organizations navigating growth or change
  • Teams with recurring execution breakdowns
  • Leaders tired of talking about accountability without seeing behavior change.

**NEW**

 Grow Yourself. Grow Your People. Grow Your Company. 

 

 Leadership and growth, by design, not by chance 

When you grow, your people grow. When your people grow, your company grows. And none of it happens by chance. It happens by design. This keynote walks leaders through the three levels where growth actually happens: the self-awareness and judgment of the leader, the selection and development of people and teams, and the organizational conditions that let performance scale.

Most organizations invest in one level and wonder why the growth doesn't hold. A leader gets developed, then returns to a team and a culture that work against everything they just learned. This keynote shows how the three levels depend on each other, why growth at one level stalls without the others, and how to answer the question every leader eventually faces: where does growth need to happen next?


Audience Takeaways:

  • A simple map for where growth needs to happen next: in you, in your people, or in the company around them
  • Practical ways to grow leaders without creating dependence on the top
  • What it takes to develop people faster than the organization outgrows them
  • The conditions that turn individual growth into organizational performance

Best For:

  • Corporate events and all-company leadership days
  • Leadership conferences and association events
  • Manager and emerging-leader programs
  • Organizations investing in bench strength and succession

 Popular Focus Areas & Breakouts :

 

Communication & Alignment Across Teams

Why teams that talk frequently still miscommunicate, and how to design communication that creates clarity, not confusion. Built around decision clarity frameworks and the Working Genius Stages of Work.

Ideal for:

Leadership teams with cross-functional friction, silos, or decision drift.

 

Trust, Psychological Safety & Healthy Conflict

Most teams avoid conflict because they confuse it with confrontation. This talk normalizes productive disagreement, gives teams language for trust-building, and shows leaders how to create safety without sacrificing standards.

Ideal for:

Teams where important things go unsaid, passive resistance is common, or trust has been damaged.

 

Emotional Intelligence & Behavior Under Pressure

High performers don't fail because they lack skill. They fail when pressure distorts judgment, communication, and decision-making. This talk introduces EQ as an essential leadership performance tool — not a soft skill.

Ideal for:

Leaders in high-pressure environments, organizations experiencing burnout, or teams where strong personalities create friction.

 

Developing Leaders Who Develop Others

The difference between a leader who carries and a leader who builds. This talk addresses the development gap that shows up when organizations grow faster than their leadership bench.

Ideal for:

Organizations scaling quickly, leaders managing other leaders, or teams investing in bench strength.

 

Strengths-Based Team Collaboration

Using Working Genius and behavioral insights to understand how work actually moves from idea to completion. Teams discover why certain handoffs fail, why some people drain energy, and how to design collaboration that works.

Ideal for:

Teams with workflow friction, role confusion, or energy drain patterns.

 

Leadership Resilience & Burnout Prevention

Burnout isn't a badge of honor, but a design failure. This talk reframes resilience as a system issue, not a personal one, and gives leaders practical ways to protect capacity without reducing standards.

Ideal for:

Senior leaders carrying too much, organizations with initiative overload, or teams where top performers are burning out.

Testimonial with a picture of Tracy energetically presenting: "Tracy delivered thoughtful, tangible, powerful, and ACTIONABLE tools that I will implement immediately." -- Vistage Member

Keynote Speaking FAQs

What types of events does Tracy speak at?

Tracy speaks at a wide range of corporate events including:

  • Keynote presentations at conferences and industry summits
  • Leadership team offsites and retreats
  • Annual company meetings and all-hands events
  • Executive workshops and intensive sessions
  • In-house training and development programs
  • Association and trade organization events

Whether you're planning an intimate 15-person leadership retreat or a 500-person conference, Tracy customizes her presentation to fit your audience, goals, and event format.

Does Tracy speak virtually or in-person?

Tracy delivers in-person presentations whenever possible for maximum impact and engagement. She's based in Nebraska and travels throughout the continental United States to be with your group.

Virtual presentations are also available via Zoom or your preferred platform for remote teams. Tracy has extensive experience creating engaging virtual experiences that maintain energy and interaction even through a screen.

How much does it cost to hire Tracy as a speaker?

Speaker fees depend on several factors including:

  • Event type and length
  • Audience size and format (in-person vs. virtual)
  • Travel requirements
  • Customization needs (standard keynote vs. tailored content development)
  • Additional elements (pre-event assessments, follow-up coaching, workshop materials)

The best way to get accurate pricing is to contact Tracy directly with details about your event. She'll provide a transparent quote based on your specific needs and work with you to find options that fit your budget.

Can Tracy customize her keynote for our industry or specific challenges?

Absolutely. Every presentation is tailored to your audience.

Tracy invests time upfront to understand:

  • Your industry dynamics and business challenges
  • Your audience composition (leadership level, roles, pain points)
  • Your event goals and desired outcomes
  • Current organizational initiatives or changes
  • Specific frameworks or language your team already uses

She'll often conduct pre-event interviews with leadership, review company materials, or integrate your existing operating system (EOS, Scaling Up, etc.) into the talk. You'll get content that speaks directly to your team's reality.

What makes Tracy different from other business speakers?

Tracy brings 30+ years of real-world business experience, not just theory. With experience ranging from a third-generation family business that scaled to 1,500+ employees and $500M-$1B+ revenue to starting and growing her own businesses, Tracy has firsthand understanding of the challenges organizations face.

Key differentiators:

  • Combines behavioral science with business results through assessments like Working Genius, Five Behaviors, and TriMetrix
  • Names what people feel but haven't articulated giving language to frustrations and patterns
  • No generic motivational fluff —everything ties directly to business performance and accountability

How far in advance should we book Tracy?

As soon as you know your date, reach out! For the best availability, book 6-9 months in advance.

Last-minute bookings are sometimes possible depending on Tracy's schedule, but advance planning ensures you get your preferred date and allows time for any content customization or pre-event assessments.

Take Your Keynote Further

Going beyond a single event, Tracy helps organizations transform their people and their operations for long-term results that stick.